Mar 15, 2010
OutputLinks Announces Educational Distribution Agreement with InfoTrends
(Houston, TX) March 15, 2010 . . . OutputLinks, the leading online source for organizations who buy, sell, use, manage and provide resources within the high volume transaction output industry, announced it has entered into an educational distribution agreement with InfoTrends, offering members access to InfoTrends highly acclaimed eLearning Sales Training Programs. InfoTrends is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry.
Under the agreement, OutputLinks members will be able to purchase InfoTrends’ eLearning training programs at discounted rates. The Web-based eLearning training programs offer a self-paced curriculum with guided audio and engaging interactive exercises that are available 24 hours a day - at an affordable price. InfoTrends currently has two comprehensive training programs available: Customized Communications Sales Training and Introduction to Digital Color.
“We’re excited to be partnering with InfoTrends to offer the OutputLinks global community access to their innovative eLearning sales training programs,” said Andy & Julie Plata, Owners of OutputLinks. “InfoTrends is a well known and trusted industry source for information. Their offerings are extremely relevant to our OutputLinks members, and they stand to gain significant benefits from taking these programs.”
The programs are aimed at teaching print and marketing service providers about the opportunities and trends within the customized communications and digital color markets. The programs define the various market segments, business opportunities, and provide real world examples and success stories as well as “how to” approaches for selling solutions and growing print volume.
The Customized Communications Sales Training Program consists of seven courses:
- Overview of Customized Communications
- Entry-level Variable Data Print
- Web-to-Print
- Advanced Variable Data Print
- Transactional/TransPromo Communications
- Multi-Channel Communications
- Selling Customized Communications
The Introduction to Digital Color Training Program consists of five courses:
- Market Opportunity for Digital Color
- Color 101
- Digital Color Workflow
- Choosing a Digital Color Device
- The Solution Selling Process
An assessment quiz is provided at the end of each course to test the student’s comprehension. Students that take and pass the entire Customized Communications or Introduction to Digital Color program will receive a certificate of completion, certifying them as a trained Sales Representative.
“In the ever-changing world of graphic communications, print service providers struggle with the challenge of effectively and efficiently train their sales force. Simply put, time spent in training is time spent not selling,” commented Jeff Hayes, President of InfoTrends. “Using the interactive online training program, print service providers can eliminate the travel expenses and out-of-office time associated with traditional training methods. Not only will taking advantage of eLearning help sales reps stay ahead of the curve, but it will enable them do so more efficiently, which is essential in today’s economy.”
Programs can be purchased for $399 each or individual courses can be purchased for $99 each. OutputLinks members will receive discounts on e-Learning programs when they sign up through the OutputLinks site. To learn more about the eLearning program and the discounts available to members visit http://www.outputlinks.com/Pavilions/elearning/elearning.html.
About OutputLinks
OutputLinks provides a centralized, collaborative, non-competitive forum servicing the global high volume transaction output (HVTO) industry. Our web portal, newsletters, industry specific search engine and related tools are provided free of charge to an audience of Global 1000 C-levels, business managers and senior technical decision makers as well as print service providers, consultants and hardware/software vendors. OutputLinks’s mission is to simplify and accelerate the industry’s sales, purchase, research and implementation process by providing ease of access to all identified HVTO resource providers around the world via its free, convenient, one-stop portal. OutputLinks is a member of the OutputLinks Media Family which includes Graphic Communications World and MPSConnect. Visit OutputLinks.com for additional information about OutputLinks.
About InfoTrends
InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.