Space Is Filling Fast for Dscoop’s Unleashing Print Conference, March 25 – 28 in Dallas

March 1, 2018

This year’s Dscoop Conference is set to make history. With laser-beam focus on business growth and the launch of a NEW platform, this year is a can’t miss event. 

Research shows that that more than 5,000 ads and marketing messages are seen by consumers daily. At this year’s Dscoop Conference, Unleashing Print, attendees will learn how HP digital print is part of an omni-channel solution and transforms marketing and packaging campaigns into impactful, measurable success more creatively, more effectively and more personalized than ever before.

Unleashing Print attendees can choose from sessions led by top speakers, including exclusive workshops developed for three specific audiences: business managers and owners, operators, and brands and creatives. These tailored sessions provide training, trends and insights only available at Dscoop Dallas:

  • Operators Hands-on Technical Training provides in-depth technical training and dedicated press time—the only training of this type available. Sessions include hands-on instruction for Mosaic, Edge printing, VDP, Multi-lane ganging, security features, pack ready, HP PrintOS  and color refinement.
  • Brands and Creatives Day is devoted to educating and inspiring marketers, brand owners and creatives about digital print’s ability to bring targeted momentum to campaigns, increase brands’ shelf space, and create greater success when paired with social media and online campaigns. Dscoop community members are encouraged to bring their clients’ marketing teams and designers. Speakers include thought leaders in the creative and brand marketing space—Andrew Davis, digital marketing expert and author; Paula Scher, design icon, educator, and the first female principal at Pentagram;Dana Arnett, design innovator and founding partner, VSA Partners. Additionally,  Noah Curran, social media expert and CEO @ Monkedia joins to share his expertise. Brands and Creatives Day also includes a guided tour through the Solutions Wonderland with thousands of applications and examples of the power of print on display. 
  • New Opportunities in Inkjet Production is an intimate session led by today’s leaders in Inkjet technology, application and design. According to Marco Boer, vice president of I.T. Strategies and one of the session’s keynote speakers, inkjet has become indispensible for any print services provider, nearing or reaching productivity levels of offset and quality levels of digital color press. Inkjet is also one of the fastest-growing areas in print volume, as users continue to develop new applications. This three-hour session covers tools, techniques and applications; market trends; strategy; challenges/solutions, and a panel discussion/Q&A. Additional inkjet sessions are also scheduled throughout the conference.

The nearly sold-out showcase will also spotlight over 100 solutions partners that are prepared to help educate attendees on potential growth opportunities, new business ideas, innovative solutions and efficiencies. 

Also on display will be Dscoop’s new and expanded online platformDscoop Community, which will connect creatives and marketers to the world’s most innovative printers, projects and partners. Dscoop Community will spotlight world-class print projects and applications—including production details, designers, partners, and results—that build brand awareness or drive consumer action. The platform will offer real-time connection to worldwide printers, the latest in live and digital education, tips and trends from industry leaders, and inspiration from the power of today’s print. Stay plugged into Dscoop’s community channels for more information on the launch.

Dscoop conferences are well known for their educational, inspirational and networking opportunities – and for selling out. As this year’s conference host, Andrew Davis, says, “If you’re lucky enough and smart enough to be a Dscoop member, don’t miss out! Register now.”

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