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BCC Software: The Impact of Maintaining Your Contact Data

October 25, 2016

BCC Software
 
The Impact of Maintaining Your Contact Data
 
The Challenge:
Any time an organization communicates with its current customer base, or potential customers, it relies on the contact information that has been acquired for those individuals.  Without any type of data validation at point of entry, the potential lifetime value of that customer may be diminished, or even lost altogether.

Read this important white paper to learn why your organization needs to maintain contact data, and discover industry-leading solutions to help enterprises of all sizes to validate, correct and update customer contact data.