Fast, Affordable, Flexible ForceJet Technology: Breaking the Barriers to Production Inkjet Affordable technology providing a money-making, competitive advantage is precisely what success-focused printers are seeking in today’s marketplace. Inkjet presents a clear path to higher profits but acquisition and site preparation costs have prevented man...

By Sid Chadwick “We called it… ‘Trinkets and Trash’….until we saw how much money we could make on it….”………Business Development Director’s Peer Group Member INTRODUCTION:Trinkets and Trash……? Advertising Specialties….are not merely an extra line of revenue…..from which your customer has learned, the hard way….….”Don’t trust your purchasing dollars w...

By Sid Chadwick “It is necessary for us to learn from others’ mistakes. You will not live long enough to make them all yourself.”…….Hyman George Rickover INTRODUCTION: We listened to the CEO’s frustrations…for about two hours. People were not making good decisions, especially with how they used their time, and how their production schedule was bein...

An American Printer CommentaryBy Andy & Julie Plata Co-CEOs, the OutputLinks Communications Group Printers, one of the largest segments of the USA’s manufacturing base, are absorbing consistently escalating costs due to price increase and tariffs on everything from ink, paper, plates …. Print employs over 600,000 jobs across the entire USA print an...

By Sid Chadwick “It is better to be high-spirited even though one makes more mistakes, than to be narrow-minded and too prudent.”……….Vincent van Gogh INTRODUCTION: My client was struggling to make appointments with targeted prospects. His company’s future depended on his developing that skill. Three weeks….and just under twenty hours of calling ide...

Bell Litho, a multi-generation family owned commercial printer based in suburban Chicago, recently installed a KODAK NEXFINITY Digital Press. It is the first installation of a Kodak NEXFINITY Press in the region. The decision to install the latest press is part of Bell Litho’s ongoing commitment to provide its customers with an expanded range of ap...

A product’s final finish helps buyers determine value whether the product is automobiles, diamonds or printed output. This four-article “Maximizing Print ROI: Binding & Fine-Finishing” series examines the technology, engineering and innovation SDD provides to help printers unlock enhanced profit opportunities. Smart Dedicated Design is a well-es...

By Sid Chadwick “Southern California home sales crash, a warning sign to the nation….In the past, California, one of the largest housing markets in the nation, has been a predictor for the rest of the country.”…….Diana Olick, CNBC INTRODUCTION: I left the Peer Group Meetings, asking, “What’s really happening in these organizations….isn’t the memory...

By Sid Chadwick “When I started requiring major suppliers to prepare a Major Account Review with us, every year, one or two were insulted….and said so……..the next year, with what they learned… they offered a sincere…public…apology”……Direct Mail V.P. --- of a Significant, Growing U.S. Bank INTRODUCTION: This powerful process seems to have been pract...

By Sid Chadwick “I try to do the right things at the right time. They may just be little things, but usually they make the difference… between winning… and losing”…….Kareem Abdul-Jabar INTRODUCTION: Their CSR’s were writing “Thank You Notes”…for the first time….ever….. to neglected customers…and ….customers who had not bought --- in over six months...