ROI is the answer to that question. PRINT 18 was shorter and smaller than the previous Graph Expo conferences at McCormick Center. Some key exhibitors were missing and many who were there had smaller booths. Although many exhibitors were satisfied with their booth traffic, they are seriously measuring the show’s ROI. PRINT’s organizers are challeng...

The Print and Graphics Scholarship Foundation is publishing profiles featuring some of their more than 6000 former scholarship recipients. This series gives you an up close and personal insight into the thoughts and motivations of the former students who are a part of our industry today. As our current employees reach retirement and leave, replacin...