If you want your sales force to continually close deals, they need you to motivate and empower them, not micromanage them. To be clear -- individuals drawn to sales hate and they disdain being micromanaged. Learn more.
Read moreFeatured Articles Debbie Nicholson
Did you know UV printing was invented in the early 1970s? At first, it was only used for printing barcodes and packaging labels, as the equipment was less extensive than it is today. But then along came UV light-curing gel nail polish, and the UV printing industry changed. Learn about UV printing benefits and applications that are making printers m...
Read moreQuit making excuses for not inviting customers to tour your facility. It’s time to open the door and show them what you can do for them. Phone calls, emails, and texts aren’t working. Customer-facing is still the best method of building long-lasting relationships. We need more customer-facing time.
Read moreOur industry challenges, hurdles, and goals are more similar than we might think. If we choose to face them alone, that’s our decision. But it doesn’t have to be that way. Together, we can conquer any obstacle and achieve our shared goals. Win With Print
Read moreIf you change your perspective, you can transform your outcomes. The challenge is to focus on what’s essential for your company to grow and prosper, not just today but in the future. Are you ready to get started? Debbie has created quite the list.
Read moreThink print is dead? Think again! Debbie dives into why these naysayers are wrong, reveals why printing is thriving, and how a blend of analog and digital keeps it essential. Read Debbie’s strategies to boost sales and keep customers happy.
Read moreDebbie offers crucial insights for print executives on managing profit margins amid increasing customer demands for discounts. Her article provides practical advice on setting discount policies and understanding actual costs. Profit fuels your business!
Read moreOur customers don't just need us to print; they need us to be their trusted partners. They need our insights, passion, and knowledge—we are an integral part of their business. Anyone can print on paper; it is time to push the boundaries.
Read moreAre you experiencing something that is not right, but you cannot pinpoint it? Try to change your perspective to tackle the issue, you could turn the problem into a rewarding opportunity! When you take the initiative to shift your perspective, you'll see your business in a new light.
Read moreDebbie discusses how customers often underestimate your work's complexity and reminds you not to downplay your expertise. It looks easy because you're not just good; you're GREAT at what you do. Debbie suggests that it is sometimes a healthy business decision to propose that customers explore other options.
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