Located in Hudson Massachusetts, Jet Mail is celebrating 25 years of success as a premier provider of print and marketing based services. In that quarter-century, Jet Mail has built on their original lettershop foundation to blossom into a leading provider of data-driven print, mail, and branded marketing material to a wide array of long-term clien...

By Sid  Chadwick “I walked into the production area and asked an employee who was cutting vinyl lettering for a car dealership what the customer would be using them for.  The reply came back that she had no idea…. Yesterday,  I saw a similar job and asked the same person the same question. Her response was that it wasn’t her job to know what the cl...

By Jeffrey Duke                                                                                                                 Owner- JD and Associates Pressroom Consulting To keep offset alive, we must keep the presses running well. By this I mean, when something breaks, or it's just not running like it was, fix it! I believe if we want to attrac...

How to Get Students Interested in Print Companies throughout the industry (and this includes suppliers) are facing a common problem. They have an increasing number of employees who are reaching retirement age and are wondering where they are going to find replacements for these skilled workers.

By Sid Chadwick “Efficiency is doing things right….Effectiveness is doing the right things”…….…Peter Drucker INTRODUCTION: Over recent months, I’ve observed company senior management….at more than one organization….. go about their days, criticizing key personnel for…..not accomplishing enough…..making an error in setting priorities……missing an opp...

Fast, Affordable, Flexible ForceJet Technology: Breaking the Barriers to Production Inkjet Affordable technology providing a money-making, competitive advantage is precisely what success-focused printers are seeking in today’s marketplace. Inkjet presents a clear path to higher profits but acquisition and site preparation costs have prevented man...

By Sid Chadwick “We called it… ‘Trinkets and Trash’….until we saw how much money we could make on it….”………Business Development Director’s Peer Group Member INTRODUCTION:Trinkets and Trash……? Advertising Specialties….are not merely an extra line of revenue…..from which your customer has learned, the hard way….….”Don’t trust your purchasing dollars w...

By Sid Chadwick “It is necessary for us to learn from others’ mistakes. You will not live long enough to make them all yourself.”…….Hyman George Rickover INTRODUCTION: We listened to the CEO’s frustrations…for about two hours. People were not making good decisions, especially with how they used their time, and how their production schedule was bein...

An American Printer CommentaryBy Andy & Julie Plata Co-CEOs, the OutputLinks Communications Group Printers, one of the largest segments of the USA’s manufacturing base, are absorbing consistently escalating costs due to price increase and tariffs on everything from ink, paper, plates …. Print employs over 600,000 jobs across the entire USA print an...

By Sid Chadwick “It is better to be high-spirited even though one makes more mistakes, than to be narrow-minded and too prudent.”……….Vincent van Gogh INTRODUCTION: My client was struggling to make appointments with targeted prospects. His company’s future depended on his developing that skill. Three weeks….and just under twenty hours of calling ide...