I tend to get into trouble with a client…. when I realize… I’m starting to care more about my client’s business…. than they seem to care. “Familiarity” can do that to you, to any of us.
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I tend to get into trouble with a client…. when I realize… I’m starting to care more about my client’s business…. than they seem to care. “Familiarity” can do that to you, to any of us.
Read moreEach of us has customers and clients who want a more committed, long-term working relationship. Yet, few recognize the multitude of “mutual benefits” that tend to go begging from neglect of this condition.
Read moreToo many print companies have no or nearly no printed self-promotion literature that explains the superior value of Print, what economic benefits, and beneficial services our companies can provide our customers and prospects. We ask our customers to spend money on printing; maybe we should too.
Read moreWe’ve all worked years to develop our organization’s reputation, and our organization’s value.Yet, the simplest, most innocent practice can be overlooked. Some of us have personnel, who take work home at night, or weekends, to get important files prepared for the next shift. We’ve all read the nightmare re. a pc being stolen from the backseat of an...
Read moreWhy is it easier for me to learn when my pizza order is to be delivered to my home…and where it is on the delivery route --- than it is to learn, “When my print order is to be delivered… or was delivered?”
Read moreAbout 1/3 of the companies we call have Voicemail Systems that don’t work well, or correctly. And as too many organizations are working with a “thin” Customer Service staff, too many calls are not being returned, or properly received so they can be returned.
Read moreThroughout history, new ideas whose time had come, were often “threats to the status quo”. Yet, there are those in our midst, who repeatedly step-out of the shadows, offering suggestions and practical ideas…that serve the common good and our collective future.
Read moreIf you aren’t following and supporting these issues, this focus for growing customers’ business in order to grow your company’s performance, how’s that working for you? If we aren’t as a business…as a great industry….improving our Customer’s economic performance and well-being, we have no reason to exist.
Read moreOver the last decade, I’ve watched at least three terrific organizations shut down for lack of a succession plan. Development of your organization’s next owners and senior management may be in your game plan but where’s the plan and do the key players know its content and which calendar year is it in?
Read moreWould you like to know which customers have opportunity for you that they are willing to tell you in their survey? Of course, not everyone wants to know that level of actionable information because when you know that level of actionable, current customer information, you then have to…act on it.
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